"Ukrainian Amber World" was launched in 2007 as a national image project that would enable Ukrainian amber to be presented to Ukraine and the World, to contribute to the formation of a positive international image of Ukraine as a country that highly values its natural treasures, is proud of talented artists, carefully treats its heritage and the acquirement of the previous generations and shelters the spiritual development of their people in the future.
Combining the efforts of representatives of public and state institutions, scientists, artists, manufacturers and jewelers to create a single amber industry in Ukraine: establishing cooperation with relevant international institutions in order to create a positive image of the Ukrainian state in the world.